His Witness Scents, the largest faith based fragrance company, announces plans  to launch its two-day only pop-up store at JFEST 2010  Christian Music Festival, hosted by Partners for Christian Media, Inc. since 1999 in Chattanooga, TN.

The JFest 2010 lineup includes: Lincoln Brewster, BarlowGirl, Matthew West, Natalie Grant, 33 Miles, Aaron Shust, Britt Nicole, Matt Maher, Jonny Diaz, Sidewalk Prophets, Among the Thirsty and many others. Jfest has seen record crowds of 12,000. Over 20,000 Outreach Tickets have been distributed to churches and youth groups to give to friends who may not have a personal relationship with Christ. At last year's event, the Gospel message was shared by Team Impact and over 50 decisions were made for the Lord!

His Witness Scents plans to showcase its signature fragrance lineup for men and women, including the newly launched fragrance 3:16, which debuted on 3/16/10.  The outdoor replica of the His Witness Scents brand stores will allow visitors to experience the collection as well as its inspirational body care products.  

Most pop up store locations are announced to HW|VIP fragrance club members only moments before opening.  Consumers can find future Pop-Up store dates and locations via the company's website at HisWitnessScents.com or their Facebook page.

The JFEST location marks the emerging, chic Christian fragrance company's first pop-up store for 2010 summer.  Notably known for its versatility and innovation, His Witness Scents gives consumers a chance to explore unreleased fragrances and sample a variety of their in-store offerings, such as free hand massages and more.

His Witness Scents is the premier fragrance company that is Christ-centered. Each luxury fragrance and body product bears a biblically inspired name and scripture.  Featuring a full line of body care for men and women of faith, His Witness Scents are designed to pamper your body and minister to your soul. 

His Witness Scents are available online at  www.HisWitnessScents.com and at fine retail stores. For more information or sales, please call 866.820.6868.